SmartBookings Audit Checklist

Is your business using an online booking system?

Are customers automatically receiving confirmation emails or SMS after booking?

Do you follow up with customers after their visit to request reviews?

Is your Google Business Profile optimized and active?

Are you capturing customer emails and phone numbers during booking?

Is your website integrated with your booking system?

Are abandoned bookings being followed up automatically?

Do you send automated reminders for appointments?

Do you have a CRM in place to track leads and customer interactions?

Are you consistently posting on Instagram or Facebook (at least 3x a week)?

Do you have a defined content strategy (not just posting at random)?

Are you using Reels or video content to increase reach?

Is your Instagram bio optimized with a CTA and SmartBookings link?

Are you replying to comments and DMs promptly? (Couple of hours)

Do you schedule posts in advance with a content planner?

Are you using captions with calls-to-action and relevant hashtags?

Have you checked your insights in the past month to see what works?

Are you creating content based on what your audience wants, not just what you offer?

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